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Rock the Earth Newsletter August 2011

» Help Protect Western Australia’s Kimberley
» Wheels on the (Summer Tour) Van Keep On Turning
» Journey & Foreigner Rock the Earth

» Member Benefit: Discount Festival Tickets for RtE Members

» Rockin’ August Auctions
» Help us Rock the Earth: Rock the Earth Wish List
» Help on the Way?

» Harvest Music Festival & Rock the Earth Team Up

Help Protect Western Australia’s Kimberley

As most know, Rock the Earth’s mission is to save and protect some of America’s most threatened spaces and communities. But every once in a while, a threat to some place outside of the U.S. becomes so compelling, that we need to take action. Since renewing our partnership with Australia’s John Butler, we have become aware of a place crying out for international attention and protection. That place is Western Australia’s Kimberley.

The Kimberley, in the north-west corner of Australia, is one of the world’s last remaining largely intact cultural and natural landscapes. There are at least 26 major Indigenous language groups in use in the Kimberley, and Aboriginal Traditional Owners retain strong links to their country. Half the Kimberley’s population is of Aboriginal descent and the people’s knowledge of their country’s environment, land and sea, is critical to its future.

Kimberley landscapes are breathtaking. There are few places in the world that are as awe inspiring, with ancient and rugged ranges, gorges, escarpments and plateaus, sheer cliffs, mudflats and sandy beaches. The eucalypt woodland and tall grassland that covers the Kimberley and most of northern Australia are the world’s most extensive intact tropical savannahs.

The Kimberley’s rainforests were only recognized by science in the 1960s. Even though they cover less than 1% of the landmass, they contain 25% of the region’s plant and animal species. Scientific expeditions find new species of plants regularly. Such findings have led people to proclaim that the Kimberley is like the amazing Amazon Rainforest 100 years ago: remote, little studied and poorly understood.

Learn more about the Kimberley here

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Wheels on the (Summer Tour) Van Keep On Turning

July was one of most exciting and eclectic months to date on the road in 2011. Starting with a week on the Van’s Warped Tour (our first with the venerable tour since 2007), our hard-working Rock the Earth team swept across the mid-west and had the opportunity to educate and activate fans of bands such as Paramore, 3OH!3, Pepper, Against Me!, and Less Than Jake, before returning to Masontown, WV, for the 15th Annual All Good Festival. At All Good, Rock the Earth former Board Member Rob Hillard moderated Rock the Earth Social Change Through Music interviews/performances with Hot Buttered Rum, and Jeb Puryear and Tara Nevins of Donna the Buffalo on the Grassroots Stage. Aside from the RtE performances, festivarians also got to enjoy performances by Furthur, Pretty Lights, moe., Umphrey’s McGee, Greensky Bluegrass, John Butler Trio, and many others!

More information on Summer Tour

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Journey Rocks the Earth

We in Rock the Earth are always impressed in the variety of bands who embrace the message of sustainability. We’re pleased to announce our participation in the upcoming North American Tour of two of Rock’s best-known (and best selling) acts of all time: Journey with special guests Foreigner!

Throughout the months of August and September, Rock the Earth will have booths on this massive tour that will take us up and down the East Coast, throughout the Midwest and even down into the southern United States, where, for the first time since 2007, we’ll be making the trek to Texas. Along the way, we’ll be conducting environmental education and outreach as well as our cellular telephone recycling campaign.

More information on this tour

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Member Benefit: Discount Festival Tickets for RtE Members

Thanks to our generous festival supporters, once again, if you’re a Rock the Earth Member, you can take advantage of some incredible savings on tickets! So, make sure that your membership is up to date and then HURRY, as supplies for these discounted tickets are very limited! All tickets are non-transferable; one discounted ticket per RtE Membership.

Green Route Festival (August 27) – Tickets only $10 through RtE
In only its 2nd year, Denver’s Green Route Festival is already starting to take hold as a centerpiece city street festival, bringing together music, art, and sustainability all in one place. That place is the eclectic RiNo Art District, on 26th Street between Blake and Larimer and stretching west to Broadway. Featuring bands like The Swayback and Boulder Acoustic Society, food trucks, local artists, dozens of green businesses, firedancers, Denver Patio Ride’s Bike-Around Bar and more, this family-friendly festival will be a great way to spend a summer day. For your $10 discounted tickets, use the code rte when ordering tickets!

Yonder Mountain String Band’s Harvest Festival (October 13-16) –
Members Save $25+

Back to scenic Mulberry Mountain in the Arkansas Ozarks we will go for Yonder Mountain String Band’s Harvest Festival! Hosted by Colorado’s Yonder Mountain String Band, this bluegrass/newgrass festival will have a wide range of world famous performers. Not only do you get Yonder for multiple performances, but also great bands like Bela Fleck & the Original Flecktones, Cornmeal, Railroad Earth, 7 Walkers, Peter Rowan, Todd Snider, Danny Barnes, Greensky Bluegrass and many others! Rock the Earth is offering RtE Members 4-day ticket/camping passes for $110! RtE members should contact to purchase.

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Rockin’ August Auctions

Every summer, Rock the Earth gets the chance to work with a lot of wonderful bands and festivals. Thanks to their wonderful generosity, we’re able to offer up special rock memorabilia items in charity auctions, helping us to continue to Defend the Planet One Beat at a Time. This month, we bring you items from Ray LaMontagne, Sheryl Crow, Tom Petty & the Heartbreakers, The E Street Band, the Black Keys, Elvis Costello, Hot Tuna, Beats Antique, and others! To bid on these items GO HERE.

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Help us Rock the Earth: Rock the Earth Wish List

Each summer throughout the years, Rock the Earth has had several great photo and interview opportunities with key environmental leaders, musicians, supporting partners and member on which we have missed out! We have always had to borrow or arrange for a photographer to gather b-roll and sound bites for our marketing and PSA videos.

This year, we would like to put a camera right into the hands of our staff volunteers so we can document everything and share environmental messages in a visual way. Please take a minute and help us with our wish list! We have set up an wish list that includes a Kodak Zi8 Pocket Video Camera, mics, and a few other accessories. If you purchase any of these items for Rock the Earth, please notify our office at 303-454-3304 so that we may send you a formal thank you letter for your tax purposes.

Thanks for your support!


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Help on the Way?

Rock the Earth has enjoyed much success over our seven-year organizational life, all due to the hundreds of volunteers who have helped us along the way. Currently Rock the Earth is seeking help with IT and Marketing tasks. Specifically, we’re looking for folks to help out our PR team by assisting with the formatting of our monthly newsletter. Have experience with HTML or email systems such as Constant Contact, Fanmail, or the like? We need you for a few hours a month to help us format Rock the Earth Notes to make it look as pretty as this edition! We are also looking for PR volunteers to assist in the development of RtE’s website 3.0, so if you have experience with HTML, Joomla, content management systems and shopping carts, and want to volunteer in helping us modernize our public image, please shoot us a note at Thanks!

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What Rocks Your Earth: Philip Roach(The Giving Tree Band)

Philip Roach plays violin for The Giving Tree Band. The Giving Tree Band is an American indie folk-rock group started in 2004 by brothers Todd and Eric Fink and based in Yorkville, Illinois. In 2010, the band released their third full-length album, The Joke, The Threat & The Obvious. The album spent multiple weeks on various Americana radio charts, peaking at number 15 on the Roots Music Report and number 40 on the Americana Airplay Chart. The album also received critical acclaim, including a spot on Acoustic Guitar Magazine's "Best Acoustic Albums of 2010" list, as well as garnering positive reviews from such publications as Relix Magazine, The Huffington Post, and American Songwriter. The Giving Tree Band is also known for extraordinary environmental stewardship and eco-friendly music production. They use a number of instruments that were handmade from naturally fallen trees and reclaimed woods. They have recorded with renewable energy and package all their CD's with 100% recycled materials. The band's second full-length album, Great Possessions, was recorded with 100% solar energy at the Aldo Leopold Legacy Center in Baraboo, WI. During the recording session, the band camped in a nearby state park and commuted over 500 miles by bicycle. The Chicago Sun-Times has called Great Possessions the "greenest of albums." National and international environmental media, such as The Sierra Club, The Discovery Channel and Mother Earth News, have also highlighted the band's activism, with the latter referring to them as "the greenest band in the land".

In 2011, the group announced that they'll be appearing on a compilation album entitled Home on the Range alongside such artists as Moby, Matisyahu, Nellie McKay and others, with the album due to be released in September 2011. The compilation album is the project of the Compassionate Farming Education Initiative, and proceeds from the album will benefit farm animal sanctuaries.

What environmental issue(s) do you consider to be most critical at this time?

The crisis at the Fukushima nuclear power plant prompted a heated worldwide debate between the benefits and environmental dangers of nuclear power. Driving through the eastern United States, you can see how mountaintop removal mining has scrarred the beauty of the Smoky Mountains. It seems that during my lifetime, the crises that I was made aware of during my youth (rainforest depletion, ozone depletion, and global warming) have spiraled out of control. I find that if I focus on any one issue long enough, it can feel as if we are past the point of no return, and any effort to change anything is futile. As I grow older, I realize that no one issue exists in isolation against another. The one common denominator among all environmental issues is us, the consumer. I believe the most critical environmental issue that we face is the conscious choices that consumers make, and these choices are based on education. We cannot expect for consumers to act in the best interests of the environment if they do not know what the best interests are.

What has inspired you to combine environmental activism with your music?

Though the music that we create is inspired by all of our collective life experiences, the goal we set as a band and record label is to operate in as environmentally conscious way as possible. Everyone in the band has cultivated their awareness and intent in their own way, and the methods that we have implemented are there to maximize our potential as artists to put forth our highest quality work without making sacrifices to our environmental goals.

Where is your favorite place in nature to go find solace or inspiration?

I am positive that everybody in our organization has a different answer for this one. Through our extensive touring we have taken advantage of our nomadic lifestyle by exploring as many beautiful areas as we can fit into our busy schedule. It is also because of this busy schedule and nomadic lifestyle that I don’t have a regular place. So instead I just try to keep exploring and absorbing as much as I can while we travel. I have had equally powerful transcendent experiences while contemplating the vastness of the Atlantic Ocean as I have had watching glacial rivers rage through Montana, or running on empty country roads in Illinois or feeling the magic in the dry air of New Mexico. There is always something amazing going on wherever you care to look.

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